Saadia Madsbjerg
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I am co-author of Making Money Moral, and a global leader in the field of sustainable and impact investing.

I am a former Managing Director of The Rockefeller Foundation. I led the foundation's efforts to seed-fund the development and launch of new financial instruments and partnerships designed to channel money from the capital markets toward sustainable development.

Before joining The Rockefeller Foundation, I was the Senior Vice President for Strategic Planning at the New York City Economic Development Corporation (NYCEDC). There I led a portfolio of projects focused on transformative opportunities for creating a more equitable and resilient economy. Before joining NYCEDC, I worked at Cisco Systems advising Fortune 500 companies and public sector institutions on how innovative technology could help create new business models and address critical challenges, such as social and economic challenges caused by an aging society. Before that I was an Associate Principal at McKinsey & Company, where I advised multinational companies on corporate strategy.

I have served as an advisor on committees such as the Government of Canada's Privy Council Office Impact Canada Initiative Advisory Committee and the World Economic Forum's Global Future Council on Infrastructure. My work has been featured in publications such as Harvard Business Review, Foreign Affairs, and The Financial Times.

I hold a Master of Science in Applied Economics and Finance and a Bachelor of Science in International Business from Copenhagen Business School.

 

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In Making Money Moral: How a New Wave of Visionaries Is Linking Purpose and Profit, authors Judith Rodin and Saadia Madsbjerg explore a burgeoning movement of bold and ambitious innovators. These trailblazers are unlocking private-sector investments in new ways to solve global problems, from environmental challenges to social issues such as poverty and inequality. They are earning great returns and reimagining capitalism in the process. Pioneers in the field of sustainable and impact investing, Rodin and Madsbjerg offer first-hand stories of how investors of every type and in every asset class are investing in world-changing solutions—with great success. A roadmap to making the financial market a force for good, Making Money Moral is a must-read for those seeking private-sector capital to address a big problem, as well as those seeking both to mitigate risk and to invest in big solutions.

“As we look ahead to the recovery from the COVID-19 crisis, Making Money Moral could not come at a better time.” —Jamie Dimon, Chairman and Chief Executive Officer, JPMorgan Chase

“Judith Rodin and Saadia Madsbjerg identify an important new way of looking at money: from the root of all evil to the fount of all solutions. Their timely, important book on impact investing is full of powerful insights and compelling examples they’ve seen firsthand. Their work will be sure to accelerate momentum toward a more sustainable world.” — Rosabeth Moss Kanter, Harvard Business School Professor and Author of Think Outside the Building: How Advanced Leaders Can Change the World One Smart Innovation at a Time


CONTACT

For book related media inquiries please email saadiamadsbjerg@gmail.com